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Shell called out for promoting fossil fuels to youth via Fortnite game
Aggregated Source: ChinaLegalBlog.com

Climate activists are calling out Shell for partnering with popular video gamers and online youth influencers to promote fossil fuels to a younger generation.

The oil giant, which in July reported quarterly profits of more than $5bn (£3.9bn), worked with Fortnite creators and paid popular gamers on multiple platforms to showcase its “ultimate road trips” promotion, part of a marketing campaign for a new gasoline it calls V-Power Nitro+.…

This data comes from the ChinaPulse.com media intelligence and smart news insights monitoring platform.

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